From the early 1980s through today, the Aquarius Advisers principals have worked with some of the world’s most successful new technology companies. Aquarius Principals Mel Webster and Dave Copithorne take the lead on strategy and campaign management for startups.
We provide comprehensive startup launch, marketing and communication services. We work directly with investors and founders of new-technology companies to develop their product and corporate market position and establish their go-to-market launch programs. We manage their ongoing marketing and communications programs including content marketing, social media community engagement, investor relations, and traditional media relations.
During the boom years of Silicon Valley in California and Route 128 in Boston, we worked with the founders and investors behind venture capital-backed success stories including Compaq Computer, Lotus Development, Xilinx, Cirrus Logic, and other high-profile startups, and more recently we have worked with successes including QD Vision, Apperian, and xkoto.
We also consult on how to build a permanent in-house marketing team, and when appropriate, put ourselves out of business with a smooth transition over time to the in-house team.